Hands sketching a digital product user flow with paper wireframes.
About Us

Build your product without moving blindly

Project Factory helps startups and SMBs clarify ideas, reduce technical risk and turn market opportunities into useful, maintainable and market-ready digital products.

Why Project Factory Exists

  1. A shared observation

    Project Factory began with a simple observation: too many promising digital projects slow down because clarity is missing at the start. Poorly defined goals, too many features, an unpredictable budget and technical decisions made too early can cost months of work. The team gives startups and SMBs a more structured way to move forward.

  2. Products experienced from the inside

    All three brothers come from application development and understand both product decisions and delivery realities. Anthony designed Goflip and worked on the strategy and long-term evolution of Dentoflow. Kevin supported him on that platform while also developing other products.

  3. Three brothers, one shared standard

    That collaboration confirmed a shared conviction: a strong product is built on a clear understanding of the problem, not on more features. In 2026, Christopher joined them to bring together their experience in application development, product thinking and business growth.

Three co-founders, all from software development

Project Factory is a family business led by three brothers. We all come from software development, and that background drives every decision: what we scope, what we build, and what we advise you against.

  1. Anthony Pugliese: Co-founder · CEO

    Anthony Pugliese

    Co-founder · CEO

  2. Kevin Pugliese: Co-founder · CTO

    Kevin Pugliese

    Co-founder · CTO

  3. Christopher Pugliese: Co-founder · Director of Business Development

    Christopher Pugliese

    Co-founder · Director of Business Development

What that changes for you

  • Your technical constraints are understood from the first conversation.
  • Changing a priority takes a conversation, not a committee.
  • We stay on the product after launch, not just until the invoice.

Our Vision

Every business deserves a technical partner who understands both product and code. Our vision is to make custom software development clearer, more measurable and more accessible, so every technical decision supports real business value.

Core Values

Our Values

These values guide our product decisions, technical choices and the relationships we build with clients.

Quality

Clean, maintainable and performant code that protects your investment long term.

Transparency

Clear communication, realistic timelines, visible priorities and no gray areas in our collaborations.

Impact

Every technical decision should support a concrete goal: adoption, revenue, efficiency or market learning.

First conversation

Let’s see what it takes to move your project forward.

Tell us about your context. In 30 minutes, we'll identify the first useful release, the risks to resolve and the decisions that shape the budget.